Sporty & Rich is continuing its impressive growth with a category expansion.
The four-year-old loungewear brand founded by Emily Oberg is launching its first swimwear collection on Monday, marking the brand’s latest category expansion. Sporty & Rich first made a foray into swimwear with a collaboration with Solid & Striped last year.
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The first Sporty & Rich swimwear collection includes bikinis and one-piece bathing suits in a color palette of brown, off-white and green. Both styles include a high-cut bottom and strappy tops.
The collection also offers pieces like T-shirts, shorts, button-up shirts, crewnecks and hats that are meant to match the swimwear.
Courtesy of Sporty & Rich
“I make things that I want to wear and that I feel maybe I can’t find, or things that I’ve found,