3 local fashion designers talk about SHEIN’s program allowing them to build their own brands – WSVN 7News | Miami News, Weather, Sports

The fashion industry is ever-changing, and the latest styles cost an arm and a leg. What better way to keep up than designing your own threads?

That’s what the fashion site SHEIN is aiming for through its program called SHEIN X. Deco sat down with some local designers to hear all about it.

For the global retail company SHEIN, “empowering creativity” is not just a slogan. It’s a lifestyle.

The fashion site is helping local designers reach their full potential, thanks to its SHEIN X program.

Emily Workman: “We launched the SHEIN X designer incubator program back in 2021, really as a way to empower independent designers to build their own brands and to remove some of the barriers that are typically associated with the fashion industry.”

And these Miami creators are taking full advantage.

Bojana Brown: “I heard about the program last year, so I decided to apply, and

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