If there’s any cool kid brand, it has to be DGK, a skateboard company turned fashion powerhouse co-founded by pro skateboarder Stevie Williams—best known as one of the most influential skateboarders of all time—and Matt Daughters of The Kayo Group.
The brand takes your regular hoodies and steps them up. They’re not only affordable (most items are under $100), but they’re super comfortable, and have designs that are not only stylish, but inspiring. DGK is known for their collaborations with creative leaders like Virgil Abloh, Bruce Lee, and brands like Kool-Aid and G-Shock, and fuse together fashion and pop culture in ways that no other brand has done before.
Their fall collections are stylish and cozy. One of these collections is called the Cry Later Collection, which uses the comedy and tragedy masks from