Hispanic Heritage Month is in full swing, so now, more than ever, is the time to amplify and support Hispanic and Latin-owned fashion brands and creators. Since 1968, the annual celebration started by California Congressman George E. Brown has served—and grown—as a way to recognize the contributions of the Hispanic community.
It’s more than just awards ceremonies, billboards and parades. This is a time to recognize some of the most cutting-edge and talented Latin fashion designers in the fashion industry. That includes sportswear brands, high fashion and brands that honor Hispanic history and craftsmanship.
Esther Beniflah Waxman is a Miami-based Latin talent manager, PR powerhouse and marketing pro who is no stranger to working with Latin fashion brands and creators. She sees this month as holding a profound significance.
“It’s an opportunity to celebrate the rich contributions of Hispanic and Latinx individuals in the United