Jordyn Woods Dives Into Fashion Brand Building, Navigating Criticism, and Beyond

Model-turned-entrepreneur Jordyn Woods has always served major style inspo, whether sporting daring crochet pieces or bold red looks. In January, the star launched a clothing brand, Woods by Jordyn, with the goal of empowering and celebrating every type of body. “We exist with one mission,” reads the brand’s mission statement, “to elevate, express, and exude confidence and individuality by providing attainable luxury garments.”

Woods recently welcomed Revolt TV hosts Rashad Bilal and Troy Millings into the Woods by Jordyn headquarters, sitting down to discuss her journey as a founder and designer, emphasizing that she’s mostly driven by a desire to build a legacy for herself. “I’ve done so many collaborations with different companies, and they were always successful — I sold out a lot of different collections,” she recalled. “I wanted to build something for myself.”

Woods’ history of partnerships with brands includes notable collaborations, such as her partnerships with

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